Taking the old world tradition of bone broth’s nourishing properties and applying it to modern western culture we designed a crisp white easy pour pouch with black and white branding, communicating modern health. To drink ‘be’ is to generate an inner wellbeing. To show this we developed bright, colourful glows that reflect a healthy aura on body and soul.
Packaging & Identity
Bone broth carries a rich history around the world as a source of daily nourishment, solving a long list of aliments but also maintaining good health.