To create a unique way to visualise flavour profiles of Gravity blends, we worked with Stu the brewmaster. We gave each single origin a colour. Then we created patterns to illustrate the profile of each unique blend combination: from subtle to POW! The result — a graphic system through all brand touch-points, from packs to cups, from supermarkets to cafes.
Packaging & Identity
Modernising a coffee brand through flavour.