Karma Cola Co.

Lemmy Lemonade

Completing the Karma Cola Co. trio of heroes with an old-fashioned lemonade — Lemmy!

We focused on creating a twist on the commonly held belief that buying a 'lemon' is bad luck so commissioned illustrator Matt Campbell to bring to life happy-go-lucky Lemmy. As a lemon, it may not seem luck is always on his side, but whistling away he thinks is the luckiest guy in the world.